Superseded by BSBMKG546 Develop social media engagement plans
Application
This unit describes the skills and knowledge required to design a series of effective digital interactions with individual users from a digital marketing perspective.
It applies to individuals working in a variety of marketing and communications occupational roles. These individuals generally have responsibility for design of user experience, where users are engaging with a product, brand or organisational story on various digital platforms.
No licensing, legislative or certification requirements apply to this unit at the time of publication.
Unit Sector
Business Development – Marketing
Contains the following documents
Assessment Matrix (Mapping Document)
New Assessor Workbook/Guide (in MS Word Format)
New Cover Sheet
Learner Guide (in MS Word Format)
New Learner Evidence Document
Learner Workbook (in MS Word Format)
New Observation and Demonstration Checklists
New Session Plan (in MS Word Format)
PowerPoint presentation
Supporting documents:
Contextualisation guide
Training and assessment strategy (TAS)
RTO Materials statement of validation
Student validation survey
Work placement logbook
Workplace documentation
Workplace evidence
For more information please contact us on sarah@rtomaterials.com.au